Bringing Technology to Market (BTM) offers leadingedge insights for profitable revenue generation on global B2B markets. Each program module will be run in one of three major business areas of Europe, the United States, and China. Furthermore, the program will link each participant to the global peer network they need.
BTM Review delivers the latest strategy, innovation, sales, and marketing insights for technology-based B2B industries. Our team continuously screens leading academic journals and transfers the most relevant articles to practice. Furthermore, our readers share how they bring technology to market in our show and tell section.
BTM Review is the online journal of Bringing Technology to Market (BTM), a B2B sales and marketing program that offers leading-edge insights for profitable revenue generation on global B2B markets.